In 1976, his son Max took over the company. Nivada Grenchen watches have been part of the Swiss watchmaking landscape since 1926, when Jacob Schneider founded the brand in Granges, Switzerland (Grenchen in Swiss German). Water resistance: 10 ATM, about 100 meters / 300 ft.Bezel: Bidirectionally rotating aluminum bezel.Crystal: Double Domed Sapphire Glass with Anti-Reflective Coating.Functions: Hour, minute, second, date, chronograph, tachymeter.Seiko VK64 meca-quartz, assembled in Switzerland.Chronoking Aviator Sea Diver Chronoking Aviator Sea Diver Meca-Quartz Technical Specifications Way at the beginning, quartz watches were incredibly prohibitive”. “Let’s also not forget that in 1969, when the Japanese invented the quartz movement, the first quartz watch cost as much as a small car. If quartz drives the watch, it’s still cogs and wheels that drive the chronograph. Guillaume has a point: a meca-quartz movement is still assembled by a watchmaker, and all services are made by a watchmaker too. And, yes, the fact that the movement is not entirely mechanical made it possible to achieve a truly affordable price,” explains Guillaume Laidet, proud to announce that the Chronoking will be available for €437.95 starting February 20th, 2023. It’s not a watch with a battery, there’s a watchmaking intent and design behind it. More than that, the meca-quartz movement brings together two watchmaking schools, combining the precision of quartz with traditional mechanics, the poetry of cogs in a way. The meca-quartz movement was the ideal solution to get the thinnest chronograph possible at an extremely competitive price. It shows in the thinness of the case, and in the fine price point. The battery replaces the barrel, and the quartz replaces the balance. “I wanted to give all Nivada Grenchen lovers the opportunity to acquire an affordable chronograph that doesn’t look like a hockey puck on their wrist.
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